Scope for Digital Marketing in Business
You’ve written an awesome blog post. You’ve picked the perfect title. Found some keywords that were almost made for you. And you hit that publish button full of excitement.
Then you sit back, relax and ride that magical wave of traffic…
For about two days.
And then, all of a sudden, it just drops off again: The dreaded down-time between posts
Then your post seems to be lost to the ether, never to be heard from again.
It doesn’t get any more views. It doesn’t drive you traffic months later. Heck, even you’ve probably forgotten about it.
So what’s the trick to getting constant traffic from all of your content, new and old?
Well, I can tell you it’s not writing better content or putting in more time and effort. The solution is, in fact, quite simple…
You need to get the right SEO strategy for your small business. All it takes is a little research and a few tips and tricks to start to outrank your competitors and steal their traffic (we wrote a little more on how about specific strategies to steal your competitors’ traffic as well. Be sure to read our post on SEO for Startups as many of the strategies explained, will work for small and medium sized businesses.
In this article I’m going to show you how to turn all of your content into a search magnet, and become such a valuable resource that every piece:
- Builds traffic
- Generates new leads
- Grows your audience